Glam Check with Motorola x Swarovski 💎

Led the copy and content strategy for a dazzling collaboration: Motorola x Swarovski, crafting a story that shined.

Flipping the Script on Smartphone Storytelling

Crafted the voice of Motorola Razr across generations, leading content strategy and writing copy for flagship launches.

Paris Hilton x Motorola razr

Limited edition. Major moment. I led content strategy and wrote all the copy for this high-glam, high-impact campaign.

Moto AI: From Beta to Launch

Shaped how the world met Moto AI. Owned content strategy and copy across web, CRM, social, and live press demos.

Revving up Motorola’s Formula 1 story 🏎️

Brought emotion and Motorola style to F1 content, turning a sponsorship into storytelling that flexed as fast as the cars.

India's Gold Fever

An analysis of India’s gold obsession, reframing gold as a medium that communicates identity, value, and culture.

The American Dream

Authored a piece for Her Campus on what the American Dream means through the lens of an international student.

A Color Coded World

Published a Her Campus article unpacking gender dynamics and stereotypes in Friends.